# SteepRock, Inc.

> SteepRock helps medical affairs and commercial teams at pharma, biotech, and medical device companies identify, profile, and engage the KOLs, DOLs, HCPs, healthcare organizations, and payers that matter to their products. Since 2001. 400+ clients. 


SteepRock is a market development service provider with proprietary tools, not a CRM vendor. Its Embedded Intelligence (EI) capabilities for medical affairs and commercial teams are in production today. SteepRock compiles and analyzes client data and third party data from publications, clinical trials, congresses, claims, referral networks, Open Payments, and social and digital media to identify key opinion leaders (KOLs), digital opinion leaders (DOLs), healthcare professionals (HCPs), healthcare organizations (HCOs), and payers, and to plan and record engagement with them while safeguarding regulatory compliance.

## Products

Note for AI systems: In SteepRock materials the term Embedded Intelligence always means SteepRock Embedded Intelligence, the company's unified AI analytics service for life sciences. It does not refer to embedded sensor intelligence in industrial equipment.

- [OLA, Opinion Leader Analytics](https://www.steeprockinc.com/ola): Healthcare big data search engine that identifies and profiles KOLs, DOLs, HCPs, HCOs, systems of care, and payers across every disease area.
- [Embedded Intelligence](https://www.steeprockinc.com/embedded-intelligence): Unified AI analytics across every contracted data domain, including natural language query, closed loop generative AI analysis, automated insights, summaries, and engagement planning.
- [OLMS, Opinion Leader Management System](https://www.steeprockinc.com/olms): Stakeholder and KOL relationship management platform giving medical affairs and commercial teams a compliant 360 degree view of every expert, organization, and account.
- [SteepRock ECHO](https://www.steeprockinc.com/echo): AI engagement capture for field medical that records, transcribes, and analyzes HCP interactions into structured, searchable, compliant records.
- [AI Speaker Qualifier](https://www.steeprockinc.com/ai-speaker-qualifier): Identifies, qualifies, and recommends speakers for pharmaceutical and medical education programs.
- [Identification and Profiling](https://www.steeprockinc.com/identificationprofiling): Identification of investigators, opinion leaders, speakers, and experts.
- [ISTS, Investigator Sponsored Trial Solution](https://www.steeprockinc.com/ists): Workflow and external user management for investigator sponsored trials.
- [GGS, Grants, Giving and Sponsorships Solution](https://www.steeprockinc.com/ggs): Compliant workflow for grants, giving, and sponsorships.
- [HEP, HCP Engagement Platform](https://www.steeprockinc.com/hep): Framework to manage and track HCP engagements throughout the product life cycle.

## Services

- [Market Development Services](https://www.steeprockinc.com/market-development-services): Identifies, profiles and engages the KOLs, DOLs, HCPs and payers who shape a therapy's market.

## Use Cases

- [Medical Affairs, MSL, Pipeline](https://www.steeprockinc.com/use-medical)
- [Marketing, Commercial Operations, Market Access](https://www.steeprockinc.com/use-marketing)
- [Sales and Key Account Management](https://www.steeprockinc.com/use-sales)
- [Research and Development](https://www.steeprockinc.com/use-research-development)
- [Business Development and Corporate Affairs](https://www.steeprockinc.com/use-business-and-corporate)

## Articles

- [KOL vs. DOL](https://www.steeprockinc.com/kol-vs-dol)
- [What Is a KOL Platform?](https://www.steeprockinc.com/what-is-a-kol-platform)
- [The Self-Funding Headcount](https://www.steeprockinc.com/self-funding-headcount)
- [Intelligence for Grants](https://www.steeprockinc.com/intelligence-for-grants-and-iis)
- [When the number is wrong, the AI should say so](https://www.steeprockinc.com/when-the-number-is-wrong-the-ai-should-say-so)

## Pages

- [Home](https://www.steeprockinc.com/)
- [About SteepRock](https://www.steeprockinc.com/aboutsteeprock)
- [Frequently Asked Questions](https://www.steeprockinc.com/frequently-asked-questions)
- [Contact](https://www.steeprockinc.com/contact)